About us
Welcome to Elora Toronto – a brand born from passion, creativity, and the spirit of Canadian innovation. Founded in 2018 by two lifelong friends, Megan Johnson and Emma Roberts, Elora Toronto was created with a shared vision of offering high-quality, stylish, and versatile clothing for women who embrace confidence, individuality, and comfort.
The idea for Elora Toronto came to life during a cozy coffee shop conversation between Megan and Emma. Both women were working in the fashion industry and had grown frustrated with the lack of clothing options that truly combined elegance with comfort. They wanted to create something that allowed women to feel chic without sacrificing comfort or quality. And so, Elora Toronto was born.
Named after the charming town of Elora, Ontario, known for its natural beauty and creative spirit, the brand draws inspiration from Canada's rich cultural diversity and its beautiful landscapes. Elora Toronto is a celebration of that unique Canadian spirit – where the rugged meets the refined, and style is always effortless.
At Elora Toronto, we believe that fashion is a form of self-expression. Our designs aim to empower women to feel confident and look amazing in their own skin. We focus on creating timeless, high-quality pieces that are as versatile as they are stylish. Whether you're heading to a weekend brunch, a day at the office, or a night out with friends, our pieces are designed to make you feel like the best version of yourself.
Every Elora Toronto piece is made with love and attention to detail. We use only the finest fabrics and materials to ensure that our clothing is not only stylish but built to last. Our collections feature versatile designs that transcend trends, so you can wear them for years to come, not just one season. Proudly designed and produced in Canada, Elora Toronto champions local craftsmanship and supports the Canadian economy. We care about the environment and are committed to sustainable practices. From eco-friendly packaging to ethically sourced materials, we aim to minimize our footprint on the planet.
When you shop with Elora Toronto, you're not just purchasing a piece of clothing. You're investing in a brand that values community, creativity, and comfort. We promise to continue creating beautiful, timeless pieces that make you feel as amazing as you look, all while embracing the values that make Canada great.
Thank you for supporting our dream. We’re so glad to have you as part of the Elora Toronto family!
Megan & Emma
Co-founders of Elora Toronto